Disclosure: I got this item for a review heavily discounted but it doesn't change my opinion of the product. This post contains affiliated links.
So it's exactly as it states a USB Cable at 3.28 ft for Iphone and it works like a champ. Key features are the color which is a very nice sparkly pink. I love that in the light it shimmers, but doesn't reflect so much that its blinding me as I drive. The texture is almost woven and it seems to give enough that it's not likely to crack and hasn't yet even though it does remain in my car during the day. The length is good for my car charging so my phone can happily either sit in a mount on my dash when I am using it as a navi or for Pandora. It can also sit comfortably in my cupholder or on the passenger seat. Overall the length is perfect and the color is awesome. If your looking for a cord of similar length with a little flare this one is for you.
Now let's discuss fragrance, so overall it's light I barely noticed it but I do have to say that is a good thing. It's kinda like having an older airfreshener in your car. You can smell it when you first open it but it fades quickly and you go nose blind to it. That being said I like the cord for the color and the weaving the fragrance is either or for me.